Alexandra honed and strengthened her marketing skills on the ground in Fortune 500 companies, Marsh, Inc. and Hearst Publications for over ten years. Her principal responsibility in Marsh's Private Client Division was growing a book of business of life insurance plans for high net worth individuals. At Hearst Publications' Custom Publishing Division, she wrote newsletter content for institutional investors and brokers such as T. Rowe Price and Fidelity Investments. Her long corporate experience in these highly competitive environments led her to formulate excellent business development strategies that form the backbone of L&L LC. We add to that a growing measure of creative talent and an unlimited passion for law. A partner, Alexander R. Lehmann, brings over thirty years of strategy consulting, asset management and corporate experience to the table. He's an expert at looking at business models and finding the answer in numbers. You're on a web site belonging to a team of client development professionals who can help you to achieve results. 

Alexandra K. Lehmann
Principal

Some of our philosophy:

The way to value our services is quite simple. Ask yourself "So what if we don't position ourselves for growth in 2010?" "So what if we rely on word-of-mouth as our client development strategy?" or "So what if we don't identify the practice areas in our firm that best utilize our legal abilities?" Not taking the proactive steps necessary to grow your firm means leaving a lot up to chance. In today's economy, that's a risky proposition. 

Now ask, "So what if we do hire a marketing consultant?" The chances of new clients finding you - and of your finding new clients - becomes a lot greater. New clients mean more people to help. More opportunity to utilize and grow your legal knowledge and fulfill yourself intellectually. More clients means more lives to change for the better. Perhaps even an opportunity to increase your staff.

We can help you to quantify these efforts and investments, too. All marketing initiatives are measurable. See our -I page for measuring Rate of Return on Investment. We advocate putting the numbers in place before and after implementing our strategies. 

Building firm awareness is both a gradual and fun process. Click on our -T page for "Tactics and Strategies." We enjoy planning and hosting legal seminars together with our clients. BTI -a legal market research firm in D.C. - recently did a survey that proved that legal seminars is a number one "credentialing" activity. An even simpler method to building firm awareness is sending out electronic press releases that will simultaneously be picked up in the local print newspaper and assist in improving your web site's search engine rankings. For the established firm, the underutilized and extremely cost-effective client satisfaction survey can both improve your firm's efficiency and provide referrals.

Every law firm also needs a web site. We strongly advocate that your firm's be in compliant with the Internet regulations for attorney web sites (see 22 NYCRR Section 1200.50 (f) and (k). But without an integrated marketing platform (public relations strategy, offline networking at local Bar Associations, et al, print "announcements") even a well-developed online presence might not bring in the results you're expecting.

Our business model was developed with a close look at fee structures. Ask us about our extremely competitive hourly rate - per project or by the hour.

Education:
• American Bar Association Paralegal Certification, Westchester Community College, 2007
• Fulbright Scholar, Munich, Germany, 2003-2005
• Ludwig-Maximilians Universität, Munich - Vordiplom, Politische Wissenschaft und Zeitgeschichte
• Sarah Lawrence College, Bronxville, New York, 2003 - Magna Cum Laude, Masters in Writing
• State University of New York at Albany, 1989 - Cum Laude, Bachelor of Arts in Political Science and German

Alexander R. Lehmann
Partner

Skill set:
• Managing projects and employees
• Developing strategies and tactics for capturing market share
• Analyzing and valuing markets
• Conducting return on investment (ROI) on marketing initiatives
• Planning business development and setting objectives

Education:
• MIT Sloan School of Management, Boston, Massachusetts, 1968
-Sloan Fellow
• City University of New York, Bachelor of Science in Economics, 1967
-Phi Beta Kappa

Alex is the go-to person at L&L LC. He contributes his knowledge of the power of numbers, vast experience on market research and invaluable interpersonal and negotiation skills.

Enough about us. (If you would like more information about our corporate experience and credentials, please request references and resumes from justice@legalcommunications.org).

Our core philosophy is that our company is not really about us, it is about international, environmental, business, intellectual property and elder law and our clients who practice it.

For more information on how we helped our clients to recognize their value and build their practices around it, please see their "Case Stories" (type on the “K” key). 

We consult and work with marketing professionals on a need-by-need basis. 

We are MIT, Sarah Lawrence College, SUNY Albany and Fulbright Association alumni.

Member, Westchester County Bar Association, Serve on its Pro Bono Committee

Member, Legal Marketing Association Listserv

We support the Albert Einstein Institution in Boston, MA, a nonprofit organization advancing the study and use of nonviolent action in conflicts throughout the world. We also stay informed about the current trials occuring at the International Criminal Court in the Hague and the U.S. progress on ratifying the Rome Statute.