Law Practice Development for Solo Practitioners and Small to Mid Size Law Firms
This site is currently into Phase III of its development. Why? Because it is terrible. It is not optimized. Its bounce rate is close to 50%. The flash (the dynamic keys rolling into a navigation bar that no one uses) has to go. The calls to action don't get heard. The email link is broken.
The good news is that now we can assess our prospects' sites and tell them what doesn't work.
Our blog is excellent, however. If you would like to read up on recent action at the firm, please take some time to read our blog. Then call us.
Check back in a month (new launch date: March 15) when we will have GENERATION THREE of www.developlawpractice.com. We're optimizing it, too. We have our key performance indicators (KPIs) in place and we will improve from here.
The lesson here: Internet marketing is a work in progress. It is also a lot fun working to get better.
BLOG * BLOG * BLOG * BLOG: Law Practice Development Blog: How to, Ideas and Trends in Developing Client Relationships
For your first free meeting with us, we'll provide you with an idea for your firm's unique services proposition (USP).
Some marketers call it "branding." But because we work with lawyers, we call it a USP for "firm identity."
"Firm identity" drives all of your client development initiatives.
Call us for a free consultation at (914) 450-9598
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